The first trailers for “Man of Steel” left me cold. The were bland, sterile, uninteresting. The last few have been better. This last one is flat out GREAT. This trailer pretty much cements my butt in the theater.

Seriously, not to extend the hyperbole, but this may be the greatest trailer ever made.


Superman’s Deadliest Catch

Look! Down in the water! It’s fish! It’s a boat! It’s Superman?

Holy cow did Warner Brothers miss with their “Man of Steel” teaser. Seriously, it’s awful. It may be the WORST teaser ever. This isn’t even hyperbole. Can anyone name a worse teaser? Is anyone teased in a good way about this? Does anyone think “ohmygoshanewSupermanIcan’twaittilnextsummernow!!!”?

I’m guessing not.Superman

First, the bad. Everything. I guess it looks nice. And, if this was a movie called “Life of Fisherman” or something – it might be awesome. Heck, if it was called “Man of Steel” and was about a Fisherman. I strongly believe that most theater-goers watching this were legitimately confused until the red S symbol appears. Then, once it does, you’re left with the thought “wait, was that fish stuff?”

The only (and I’m reaching here) intriguing thing about it is that WB created two versions. One has a voice over from Kevin Costner (Pa Kent) and the other from Russell Crowe (Jor-El).The two different voice overs showcase the man the different Fathers would want their boy to become. That’s almost interesting. But, not really. And, for those keeping score, the Jor-El one is faaaaaaaar more interesting (as it least it gives us the Christ analogy that often follow the Superman mythos) and it is still awful.

I always thought Zack Snyder would bring the wrong aesthetic to Superman. I didn’t realize he would bring an entirely different wrong aesthetic though.

Here they both are. Press play and cringe. Am I wrong? (No, I’m not.) Has cinematic history ever had a worse teaser? (It’s possible – but I can’t think of one.)

First, the really bad one.

Then, the mostly bad one.
What do you all think? Can you name a worse teaser?